Theeya Velai Seiyyanum Kumaru (Eng: You Have Got to Work Like Fire, Kumar!) is a 2013 Tamil romantic comedy movie co-produced and directed by Sundar C. and produced by Kushboo Sundar starring Siddharth, Hansika Motwani and Ganesh Venkatraman, with Santhanam as a comedian. The film was simultaneously shot in Telugu language as Something Something, in which Brahmanandam replaces Santhanam for the Telugu version. The shoot started in January 2013. The film released on 14 June 2013 to positive reviews and became a commercial success.
Kumar (Siddharth) is a software engineer who lives in a joint family. All of the marriages in his family have been love marriages for generations. He, however, swears off girls and love because of bad experiences in his childhood and teenage. One day, Sanjana (Hansika Motwani) joins his office and he falls in love with her. Unable to convey his feelings, he seeks the help of Mokia (Santhanam), a man who earns a living by helping men impress their lovers. Mokia teaches him to be more assertive and flirtatious. He makes Kumar spread the rumour that Sanjana is seeing her boss, George (Ganesh Venkatraman). As a result, Sanjana stops spending time with George. George then asks her to be his girlfriend, coincidentally when Kumar was planning to confess his love for Sanjana. She accepts, leaving Kumar heartbroken. Mokia then intervenes and breaks up George and Sanjana. Sanjana and Kumar finally get together but Mokia tries to break them apart after he finds out it’s his sister he has been helping Kumar with. Then, Kumar admits to Sanjana that he manipulated her feelings but then seeks her forgiveness. Then they get back together, with the acceptance of Mokia who sees Kumar’s true love for Sanjana.
Directed by Sundar C.
Produced by Ronnie Screwvala, Siddharth Roy Kapur & Sundar C.
Written by Nalan Kumarasamy & Venkat Raghavan (Dialogues)
Screenplay by Sundar C., Nalan Kumarasamy, Karunakaran, Srinivas Kavinayam, Prabhu Das
Story by Sundar C.
Starring Siddharth, Santhanam, Hansika Motwani, Ganesh Venkatraman
Music by C. Sathya
Cinematography Gopi Amarnath
Edited by Praveen K. L. & N. B. Srikanth
Production UTV Motion Pictures / Avni Cinemax
Release dates 14 June 2013
Running time 128 minutes